CBRLCracker Barrel Old Country Store, Inc.
55.72USD-0.62%Mkt Cap: 1.25B $P/E: 48.76

Cracker Barrel Old Country Store, Inc. develops and operates the Cracker Barrel Old Country Store concept in the United States. Its Cracker Barrel stores consist of restaurants with a gift shop. The company's restaurants…

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Today
The Cheesecake Factory, Kura Sushi, Bloomin' Brands, Cracker Barrel, and Jack in the Box Shares Plummet, What You Need To Know

A number of stocks fell in the afternoon session after investors weighed mixed economic signals suggesting that while the broader economy is expanding, consumers are becoming more price-sensitive due to the high cost of living. The Conference Board's Leading Economic Index (LEI) rose slightly in July, pointing to continued economic growth. However, the report also warned that the higher cost of living could curb spending, particularly among lower- and middle-income households. This pressure is a

SStockStory
Older
Operational Traction Restores Investors’ Confidence in Cracker Barrel Old Country Store (CBRL)

Signia Capital Management, a boutique money management firm focusing on Small-Micro Cap and Small Cap Value investing, released its second-quarter 2026 investor letter for “Signia Small Cap Value Strategy”. A copy of the letter can be downloaded here. The Small Cap Value approach targets high-quality, catalyst-rich firms with expected earnings growth in the next 12-24 […]

IInsider Monkey
Cracker Barrel’s CEO Was Plotting a Turnaround—but Opened the Door to Her Own Exit

Julie Masino quietly blessed efforts to find her successor as she publicly charted a path out of a controversial rebranding.

The Wall Street Journal
3 Cash-Producing Stocks We Think Twice About

A company that generates cash isn’t automatically a winner. Some businesses stockpile cash but fail to reinvest wisely, limiting their ability to expand.

SStockStory
Earnings Estimates Rising for Cracker Barrel (CBRL): Will It Gain?

Cracker Barrel Old Country Store (CBRL) shares have started gaining and might continue moving higher in the near term, as indicated by solid earnings estimate revisions.

Zacks
Cracker Barrel CEO steps down after humiliating mistake

There is a kind of risk that never shows up in a fund prospectus. It is the risk that a company spends real money fixing something its customers never thought was broken, then spends the next year paying for it. You probably watched that happen last summer and filed it under internet argument. It ...

TheStreet
The only thing more surprising than Cracker Barrel CEO’s exit may be its pick to replace her

Julie Masino had steadied Cracker Barrel after last year’s logo firestorm. Her replacement oversaw a stock decline at his last job.

FFortune
Cracker Barrel Old Country Store (CBRL) Names A New CEO, Is The Stock Now Too Expensive?

Cracker Barrel Old Country Store (CBRL) is back in focus after the board named veteran restaurant executive David Deno as CEO and director, replacing Julie Masino after a contentious branding overhaul. See our latest analysis for Cracker Barrel Old Country Store. Cracker Barrel Old Country Store’s share price return of 80.56% over the past 90 days and 110.61% year to date suggests momentum has picked up sharply, even though the 1 year total shareholder return declined 6.35% and the 5 year...

Simply Wall St.
Cracker Barrel Is Up 104%. Here's Why the CEO Is Stepping Down Anyway.

Despite the stock doubling this year, the CEO is being replaced after making a serious branding mistake.

Motley Fool
Cracker Barrel to pay for outgoing CEO’s security, $4.6M severance after failed rebrand

Julie Masino will receive $4.63 million in severance plus security costs after stepping down as Cracker Barrel CEO amid the failed rebrand fallout.

Fox Business
Is Cracker Barrel Old Country Store (CBRL) Stock Undervalued Right Now?

Here at Zacks, our focus is on the proven Zacks Rank system, which emphasizes earnings estimates and estimate revisions to find great stocks. Nevertheless, we are always paying attention to the latest value, growth, and momentum trends to underscore strong picks.

Zacks
Is Cracker Barrel Old Country Store (CBRL) Stock Outpacing Its Retail-Wholesale Peers This Year?

Here is how Cracker Barrel Old Country Store (CBRL) and Macy's (M) have performed compared to their sector so far this year.

Zacks
Fast-paced Momentum Stock Cracker Barrel (CBRL) Is Still Trading at a Bargain

Cracker Barrel (CBRL) could be a great choice for investors looking to buy stocks that have gained strong momentum recently but are still trading at reasonable prices. It is one of the several stocks that made it through our 'Fast-Paced Momentum at a Bargain' screen.

Zacks
Cracker Barrel CEO Julie Masino Steps Down Nearly a Year After 'Woke' Logo Backlash That Left Her Feeling 'Fired By America'— Former Yum! Executive David Deno to Take Over

Cracker Barrel Old Country Store Inc. CEO Julie Masino is stepping down, the company announced Monday, nearly a year after its controversial branding modernization sparked political backlash. David Deno will become the chain’s CEO on August 10, with Masino staying...

Benzinga
Cracker Barrel (CBRL) Appoints David Deno As CEO After A Difficult Stretch

Cracker Barrel Old Country Store appointed David Deno as its new CEO and Board member following a challenging year marked by a controversial rebrand and leadership changes. Deno’s appointment follows the departure of former CEO Julie Masino, who oversaw a period of operational pressure and reputational scrutiny. Cracker Barrel Old Country Store, traded as NasdaqGS:CBRL, now sits at a share price of $53.81 after a mixed run for shareholders. The stock is up 100.4% year to date, yet it is...

Simply Wall St.
Biscuit Belly Triples Size With Maple Street Biscuit Company Acquisition

Story HighlightsBiscuit Belly announced its acquisition of Cracker Barrel’s 35-unit Maple Street Biscuit Company last week.The Southern breakfast and brunch franchise, which has 15 units, plans to convert all Maple Street locations by the end of 2028, accelerating expansion plans…

Franchise Times
Cracker Barrel CEO erased the 'Old Timer' and cost the chain nearly $100M. Now she's out — with a $4.6M exit package

The power of American nostalgia proved enough to stop a pricey rebrand in its tracks — and oust the executive behind it.

MMoneywise
Cracker Barrel Stock Doubled in 2026 After CEO Ousted Over Logo Disaster. Here’s What Comes Next.

Cracker Barrel's stock has doubled this year on a CEO swap and a reversed rebrand, but the New Coke playbook Wall Street keeps citing reveals something uncomfortable about what actually comes next for David Deno.

24/7 Wall St.
Cracker Barrel’s CEO Is Stepping Down After Controversial Rebrand Tanked the Stock

Julie Masino had a rocky run after her decision to overhaul Cracker Barrel's logo sparked a political firestorm.

Entrepreneur
“I Feel Like I’ve Been Fired by America”: Cracker Barrel’s CEO Steps Down a Year After Its $100 Million Logo Disaster

Julie Masino told a conservative radio host she felt fired by America, then survived a shareholder vote to keep her job. So why is she leaving Cracker Barrel now, a year after the logo that shook a company and a culture?

24/7 Wall St.
From Cracker Barrel to Boeing, Companies Are Turning to Retired CEOs

In January, a headhunter from search firm Spencer Stuart started calling restaurant industry executives with a proposition: Would you come to Cracker Barrel as the next CEO? Cracker Barrel’s decision to select a 69-year-old former restaurant executive to lead the chain highlights the emerging practice of boards calling in retired chief executives from the sidelines to help engineer high-profile turnarounds. In recent years, Boeing Verizon Communications and others have all chosen once-retired CEOs.

The Wall Street Journal
Cracker Barrel's ‘Woke’ Rebrand Fiasco Costs CEO Her Job: Stock Is About To Snap 3-Month Winning Streak

Julie Masino’s exit has raised questions about customer loyalty, brand strategy, and whether new leadership can revive its recovery.

Stocktwits
Stocks to Watch Recap: Nvidia, Strategy, Cracker Barrel, LVMH

↘️ Nvidia (NVDA): The AI chip company is in talks to provide a $250 billion backstop to OpenAI to fund a massive data-center project, WSJ reported. Shares slid 5%. ↗️ CXMT (CN:688825): The memory-chip maker soared 466% in its stock-market debut to become mainland China’s most valuable company.

The Wall Street Journal
Cracker Barrel CEO Stepping Down After Logo Controversy, Activist Pressure

Cracker Barrel said Chief Executive Julie Masino is stepping down with a $4.6 million payout, and will be succeeded by David Deno. Masino will remain with Cracker Barrel in an advisory capacity until Oct. 9.

The Wall Street Journal
Cracker Barrel Gets a New CEO After a Rocky Year, and the Stock Slides

Cracker Barrel CEO Julie Masino, who oversaw the homestyle restaurant chain’s ill-fated rebranding efforts last year, is stepping down, the company said Monday. Cracker Barrel Old Country Store stock closed down 2.4% at $52 after sliding more than 5% earlier in the day on the news. Cracker Barrel made national headlines and was criticized by President Donald Trump last August when the company announced a new, streamlined logo design that clashed with its cozy, old-timey vibe.

Barrons.com
Cracker Barrel taps David Deno as next CEO

Yahoo Finance Senior Business Reporter Brooke DiPalma joins Josh Lipton on Market Domination to discuss Cracker Barrel's (CBRL) CEO succession plan. David Deno will serve as the Company's next CEO and will join the Board of Directors, both effective August 10, 2026.

YYahoo Finance Video
New CEO inherits Cracker Barrel still recovering from rebrand backlash

Cracker Barrel CEO Julie Masino is stepping down following a slow recovery from a failed rebrand. While foot traffic and stock trends improve, sales remain below last year's levels.

Fox Business
Cracker Barrel CEO to step down after overseeing logo backlash last year

Julie Masino faced criticism as restaurant chain was called ‘woke’ and ‘soulless’ after unveiling modernized logo

TThe Guardian
Cracker Barrel’s CEO Steps Down Months After Logo Backlash

Turns out “Uncle Herschel” had more job security than failed modernizer Julie Masino

Moby
Cracker Barrel Names Former Bloomin’ Brands CEO David Deno New Chief Executive

Cracker Barrel is changing CEOs as it works to regain traffic and trust from guests. The company announced Monday that David Deno will become CEO and join the board of directors effective August 10. He replaces Julie Masino, who has led Cracker Barrel since November 2023 and will step down from the top role and […]

FSR
Cracker Barrel appoints new CEO amid logo controversy fallout

Cracker Barrel Old Country Store (NASDAQ:CBRL) said on Monday that David Deno will become its next chief executive, succeeding Julie Masino, sending shares of the restaurant chain down nearly 5% in morning trading. Masino will step down as CEO and director but will stay on in an advisory...

Proactive
Maple Street Biscuit Company store closures: 16 locations join doomed list as Cracker Barrel sells beloved brand

The comfort food chain has been sold to Biscuit Belly, which expects to convert its Maple Street locations into Biscuit Belly stores over the next two years.

FastCompany
What Cracker Barrel Old Country Store (CBRL)'s Brand Refocus And Asset Sales Strategy Means For Shareholders

Earlier this year, Cracker Barrel Old Country Store agreed to sell its Maple Street Biscuit Company business and completed a sale-leaseback of certain properties, while also lifting its outlook for fiscal 2026 to reflect updated expectations. This combination of focusing on the core Cracker Barrel brand, freeing up capital through real estate transactions, and signaling greater confidence in upcoming results may reshape how investors think about the company’s balance sheet and operating...

Simply Wall St.
Popular breakfast chain sold, 16 locations shut down

For decades, Cracker Barrel has built its reputation on Southern comfort food, country-style décor, and a nostalgic dining experience that has kept travelers and families coming back since 1969. But the restaurant chain has spent the past year navigating one of the most challenging periods in its ...

TheStreet
Cracker Barrel is saying goodbye to one of its brands

Cracker Barrel has sold one of its brands to Biscuit Belly LLC, the company recently announced.

USA TODAY
Cracker Barrel (CBRL) Sells Maple Street And Cuts Debt As 2026 Outlook Improves

Cracker Barrel Old Country Store has agreed to divest Maple Street Biscuit Company to concentrate on its core restaurant brand. The company has also completed a sale-leaseback of certain properties to help reduce debt. Alongside these moves, Cracker Barrel has raised its outlook for fiscal 2026. Cracker Barrel Old Country Store, traded as NasdaqGS:CBRL, is reshaping its portfolio by stepping away from Maple Street Biscuit Company and leaning into its flagship concept. The stock last closed...

Simply Wall St.
Cracker Barrel (CBRL) Stock Trades At A Premium To Fair Value

After a sharp rebound this year, with Cracker Barrel Old Country Store stock roughly doubling year to date, investors are facing a valuation puzzle. The Discounted Cash Flow (DCF) intrinsic value estimate looks broadly in line with the current price, while market-based multiples lean expensive and the broader checks do not flag the shares as a clear bargain. Cracker Barrel Old Country Store is up about 100.7% year to date, which has quickly shifted the stock from a depressed level to one...

Simply Wall St.
Cracker Barrel sells Maple Street Biscuit, raises fiscal 2026 outlook

The chain sold the Maple Street trademark and assets at 35 locations to Biscuit Belly and will close the remaining 16 outlets

Quartz
Cracker Barrel's comeback continues to gain steam

The family-dining chain now says it could exceed its forecast for the year as its rebounds from last year’s logo fallout.

Nation's Restaurant News
Cracker Barrel Strengthens Core Business With Strategic Moves

CBRL is streamlining its business through asset sales, debt reduction and a sharper focus on the core brand to support long-term growth.

Zacks
Cracker Barrel sells Maple Street Biscuit Company

The chain will close 16 of its subsidiary biscuit brand locations after selling 35 to Biscuit Belly as part of a move to improve profitability.

Restaurant Dive
CBRL Stock Eyes Fourth Monthly Gains: Cracker Barrel Cuts Costs With Real Estate Deal And Maple Street Exit

Sentiment improved as the company raised its fiscal 2026 profit outlook.

Stocktwits
Cracker Barrel Shares Rise After-Hours Over Revenue Guidance

Cracker Barrel stock rose after the closing bell after the company said it expects to meet or exceed the high end of its revenue outlook and exceed its adjusted Ebitda outlook for the current fiscal year.

The Wall Street Journal
Cracker Barrel Sells Maple Street Biscuit Company Assets

Cracker Barrel has officially exited the fast-casual breakfast business. The company announced Monday that it sold the Maple Street trademark, intellectual property, and assets tied to 35 restaurants to emerging fast casual Biscuit Belly. The remaining 16 Maple Street locations will close. Cracker Barrel expects to record non-cash charges of approximately $37 million to $39 […]

FSR
Cracker Barrel Raises Guidance After Maple Street Biscuit Divestiture, Sale-Leaseback Deal

Cracker Barrel said it expects to meet or exceed the high end of its full-year revenue outlook as a result of the strategic actions.

The Wall Street Journal
Biscuit Belly acquires Maple Street Biscuit Company

The Louisville, Kentucky-based chain will convert all 34 locations to the Biscuit Belly brand throughout the next 18 to 24 months.

Nation's Restaurant News
Cracker Barrel (CBRL): Buy, Sell, or Hold Post Q1 Earnings?

What a time it’s been for Cracker Barrel. In the past six months alone, the company’s stock price has increased by a massive 49.5%, reaching $51.60 per share. This was partly thanks to its solid quarterly results, and the run-up might have investors contemplating their next move.

SStockStory
Dave & Buster's (PLAY) Down 17.4% Since Last Earnings Report: Can It Rebound?

Dave & Buster's (PLAY) reported earnings 30 days ago. What's next for the stock? We take a look at earnings estimates for some clues.

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