SCOR comScore, Inc.

The media industry group says it has re-certified Comscore, iSpot and VideoAmp as "national currencies" for 2026-28, and that these media-measurement providers have met criteria for "transactability, across total households, advanced audiences and personified demographics."

At a time when marketers seem transfixed on the "visibility" their brands have with AI, Comscore is taking the next step: analyzing how it is changing the way humans engage with brands.

Revenue fell 11.3% as Movies divestiture and weak renewals pressured results.

Moby summary of comScore, Inc.'s Q2 2026 earnings call

comScore Inc (SCOR) reports an 11.3% revenue drop but unveils a $20-25 million cost savings plan and eliminates $40 million in debt to drive future growth.

comScore (NASDAQ:SCOR) reported second-quarter revenue declines and a sharp reduction in adjusted EBITDA as the media measurement company unveiled a restructuring plan aimed at lowering costs, simplifying operations and concentrating investment on selected growth opportunities. Chief Executive Offi

The ad-tech firm is a financially clean and strategically vital asset, but its ownership structure presents the real question for any potential suitor.