PLNTPlanet Fitness, Inc. Class A
53.57USD-0.70%Mkt Cap: 4.09B $P/E: 18.35

Planet Fitness, Inc., together with its subsidiaries, franchises and operates fitness centers under the Planet Fitness brand. The company operates through three segments: Franchise, Corporate-Owned Clubs, and Equipment. …

HeadlineSourceTime
This week
Why Planet Fitness (PLNT) Stock Is Trading Up Today

Shares of inclusive gym franchise company (NYSE:PLNT) jumped 4.7% in the afternoon session after Morgan Stanley raised its price target to $51 from $47, according to MarketBeat. Morgan Stanley kept an Equal Weight rating. At about $50.56, the new $51 target implies less than 1% upside, so this is a valuation tweak, not a bullish rating change. Street consensus remains Moderate Buy, with an average target near $70. The move follows Planet Fitness’s August 6 quarter: EPS of $0.88 versus $0.85 expe

SStockStory
Could Planet Fitness (PLNT) Rebound Despite Slower Member Growth?

Baron Capital, an investment management company, released its Q2 2026 investor letter for the “Baron Small Cap Fund.” Baron Small Cap Fund gained 12.57% (Institutional Shares) in the second quarter, trailing the Russell 2000 Growth Index’s 25.71% return. A copy of the letter can be downloaded here. U.S. equities rebounded sharply after March’s selloff related […]

IInsider Monkey
Planet Fitness Director Spinelli Buys 10,000 Shares for $492,800 -- Should Investors Buy Too?

Spinelli's 28% increase in his stake signals confidence despite the stock being down 54% over the past year. His total direct holdings now stand at 45,516 shares, worth $2.23 million.

Motley Fool
‘Running out of money’: Kraft, McDonald’s, Whirlpool CEOs all flag same concern over US consumers — protect your wealth

“We’re seeing negative cash flows in the lower-income brackets where they’re dipping into savings.”

MMoneywise
3 Stocks Under $50 That Fall Short

Stocks trading between $10 and $50 can be particularly interesting as they frequently represent businesses that have survived their early challenges. However, investors should remain vigilant as some may still have unproven business models, leaving them vulnerable to the ebbs and flows of the broader market.

SStockStory
Older
5 Insightful Analyst Questions From Planet Fitness’s Q2 Earnings Call

Planet Fitness’s second quarter saw revenue and profit exceed Wall Street expectations, but the market reacted negatively given the sharp slowdown in same-store sales growth and muted net new member additions. Management pointed to a period of transition as the company rolls out new marketing campaigns and adjusts pricing strategies. CEO Colleen Keating cited ongoing efforts to reignite member growth, explaining that “several of our key initiatives, particularly with marketing, will take time to

SStockStory
Planet Fitness (PLNT) Q2 2026 Earnings Call Transcript

Revenue grew 7.1% to $365.2 million, but same-club sales decelerated.

Motley Fool
Nelson Peltz is reportedly planning an offer for Wendy’s

The fast-food chain’s biggest investor is apparently preparing a bid, and he has some help in the form of mega-franchisee Greg Flynn.

Nation's Restaurant News
PLNT Q2 Deep Dive: Pricing Experiments and Marketing Shifts Amid Slower Member Growth

Inclusive gym franchise company (NYSE:PLNT) beat Wall Street’s revenue expectations in Q2 CY2026, with sales up 7.1% year on year to $365.2 million. Its non-GAAP profit of $0.88 per share was 3.7% above analysts’ consensus estimates.

SStockStory
Planet Fitness Q2 Earnings Call Highlights

Planet Fitness (NYSE:PLNT) reported second-quarter revenue growth of 7% as the fitness chain continued efforts to rebuild sustainable membership growth through changes to its marketing, pricing tests and member experience. Total revenue rose to $365 million in the second quarter from $341 million a

MarketBeat
Life Time, Core To The K-Shaped Economy, Is Near A Buy Point

Life Time Group stock is nearing a buy point. The company has made a name for itself as the owner of luxury fitness clubs.

Investor's Business Daily
Planet Fitness (PLNT) Balances Buybacks, Lawsuit, and Marketing Reset – What Is the Real Story?

In early August 2026, Planet Fitness, Inc. reported second-quarter revenue of US$365.22 million and net income of US$67.08 million, reaffirmed full-year guidance for approximately 7% revenue growth, completed a US$250 million share repurchase program, and signed three new Florida area development agreements with Gulf Coast Hotel Management, Inc. At the same time, a securities fraud class action lawsuit alleged that Planet Fitness misrepresented the effectiveness of a marketing campaign that...

Simply Wall St.
Planet Fitness Faces H2 Deceleration, Marketing, Pricing Uncertainty, RBC Says

Planet Fitness' (PLNT) Q2 results came in slightly ahead of Street expectations and management large

MMT Newswires
Planet Fitness (PLNT) Beat Revenue Estimates, Is The Stock Still Trading At A Discount?

Planet Fitness (PLNT) just delivered a mixed set of Q2 2026 updates that put the stock back in focus for investors. The company beat revenue expectations, trimmed its profit outlook and continued to face membership growth challenges. See our latest analysis for Planet Fitness. The latest Q2 update and ongoing class action headlines have hit sentiment hard, with Planet Fitness showing a 1-day share price decline of 9.5% and a year to date share price decline of 53.3%. Over a longer horizon,...

Simply Wall St.
How GLP-1s, red light therapy, & other health trends are driving demand: Planet Fitness CEO

Planet Fitness (PLNT) beat second quarter earnings estimates, but trimmed its profit outlook. Planet Fitness CEO Colleen Keating sits down with Market Domination Overtime host Josh Lipton and Yahoo Finance Senior Reporter Brooke DiPalma to discuss the newest trends in fitness.

YYahoo Finance Video
Planet Fitness Stock Drops 6.7% as Same-Club Growth Slows

Revenue and GAAP profit increased, but softer established-club sales exposed the challenge of reigniting membership growth.

GuruFocus.com
Planet Fitness Inc (PLNT) (Q2 2026) Earnings Call Highlights: Strategic Pivot and Pricing Tests ...

Despite a slowdown in same-club sales, Planet Fitness Inc (PLNT) is betting on a marketing overhaul and a $10 Classic Card promotion to capture the 70% of Americans without gym memberships.

GuruFocus.com
Planet Fitness Cuts Adjusted Earnings Outlook; Peloton Issues Downbeat Revenue Guidance

Planet Fitness (PLNT) lowered its full-year adjusted earnings outlook Thursday to reflect higher int

MMT Newswires
Planet Fitness, Inc. Q2 2026 Earnings Call Summary

Moby summary of Planet Fitness, Inc.'s Q2 2026 earnings call

Moby
Compared to Estimates, Planet Fitness (PLNT) Q2 Earnings: A Look at Key Metrics

While the top- and bottom-line numbers for Planet Fitness (PLNT) give a sense of how the business performed in the quarter ended June 2026, it could be worth looking at how some of its key metrics compare to Wall Street estimates and year-ago values.

Zacks
Planet Fitness (PLNT) Beats Q2 Earnings and Revenue Estimates

Planet Fitness (PLNT) delivered earnings and revenue surprises of +3.53% and +2.65%, respectively, for the quarter ended June 2026. Do the numbers hold clues to what lies ahead for the stock?

Zacks
Planet Fitness’s (NYSE:PLNT) Q2 CY2026 Sales Top Estimates

Inclusive gym franchise company (NYSE:PLNT) beat Wall Street’s revenue expectations in Q2 CY2026, with sales up 7.1% year on year to $365.2 million. Its non-GAAP profit of $0.88 per share was 3.7% above analysts’ consensus estimates.

SStockStory
Planet Fitness to Post Q2 Earnings: What's in the Cards for the Stock?

PLNT's Q2 results are likely to reflect membership pricing, equipment sales and Black Card strength, offset by softer joins and higher attrition.

Zacks
3 Cash-Producing Stocks That Concern Us

While strong cash flow is a key indicator of stability, it doesn’t always translate to superior returns. Some cash-heavy businesses struggle with inefficient spending, slowing demand, or weak competitive positioning.

SStockStory
Analysts Estimate Planet Fitness (PLNT) to Report a Decline in Earnings: What to Look Out for

Planet Fitness (PLNT) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Zacks
3 of Wall Street’s Favorite Stocks We Approach with Caution

Wall Street has set ambitious price targets for the stocks in this article. While this suggests attractive upside potential, it’s important to remain skeptical because analysts face institutional pressures that can sometimes lead to overly optimistic forecasts.

SStockStory
Will Planet Fitness (PLNT) Beat Estimates Again in Its Next Earnings Report?

Planet Fitness (PLNT) has an impressive earnings surprise history and currently possesses the right combination of the two key ingredients for a likely beat in its next quarterly report.

Zacks
1 Small-Cap Stock Worth Your Attention and 2 We Question

Small-cap stocks can be incredibly lucrative investments because their lack of analyst coverage leads to frequent mispricings. However, these businesses (and their stock prices) often stay small because their subscale operations make it harder to expand their competitive moats.

SStockStory
Is Planet Fitness (PLNT) Undervalued After Class Action Filings And 2026 Guidance Questions?

Planet Fitness (PLNT) shares have been in focus after a series of securities class action filings alleged misleading statements on membership trends, marketing performance and Black Card pricing, following the company’s updated 2026 guidance. See our latest analysis for Planet Fitness. The latest legal headlines are landing against a backdrop where Planet Fitness has seen the share price rise 5.52% over 1 day and 9.41% over 7 days, yet the 1 year total shareholder return is down 49.78%. This...

Simply Wall St.
Planet Fitness (PLNT) Declined After Guidance Cut

Fred Alger Management, an investment management company, released its “Alger Weatherbie Specialized Growth Fund” second-quarter 2026 investor letter. A copy of the letter can be downloaded here. U.S. equities experienced a strong recovery in Q2 2026, with the S&P 500 Index gaining 15.2%, marking its best quarter since 2020. A ceasefire between the United States […]

IInsider Monkey
Planet Fitness (PLNT) Stock May Be A Bargain On Cash Flow And Earnings

Planet Fitness stock has fallen about 49.8% over the past year, yet valuation checks and an intrinsic value estimate based on a Discounted Cash Flow (DCF) suggest the shares may now be pricing in more pessimism than the fundamentals imply. The roughly 49.8% share price decline over the last 12 months has reset expectations and left investors questioning whether the selloff has swung sentiment too far. Recent concern around slower membership momentum, a marketing pivot that upset its core...

Simply Wall St.
Is Planet Fitness (PLNT) Using Apple Music Perks to Deepen Its Lifestyle‑Brand Moat?

Planet Fitness recently ran a summer promotion offering new Classic and Black Card® members up to three free months of Apple Music with a $1 down sign‑up, alongside nationwide in‑club “90s Night” events at more than 600 locations in July. This collaboration with Apple Music underscores Planet Fitness’s focus on pairing low-cost memberships with lifestyle perks to attract and engage music-driven, experience-seeking gym-goers. We’ll now examine how this Apple Music partnership and...

Simply Wall St.
Neglected Quant Safety Trade Makes a Comeback as AI Risks Rise

(Bloomberg) -- As worries build around the artificial intelligence trade, investors are starting to seek shelter in a more pedestrian corner of the stock market: companies with sturdy finances.Most Read from BloombergThailand Scraps Plan to End Visa-Free Entry for Indian TouristsGoogle Gemini Launch Delayed as Tech Falls Short of Internal GoalsBeckham’s IM8 Gets $1 Billion From General Catalyst for GrowthNasdaq Futures Tumble 1.5% as Chip Rout Deepens: Markets WrapUS Cyclospora Outbreak Tied to

Bloomberg
1 Profitable Stock to Consider Right Now and 2 We Question

While profitability is essential, it doesn’t guarantee long-term success. Some companies that rest on their margins will lose ground as competition intensifies — as Jeff Bezos said, “Your margin is my opportunity”.

SStockStory
Bear of the Day: Planet Fitness (PLNT)

Slashed guidance in its latest quarterly release has led to downward revisions, with shares suffering following the print.

Zacks
Cisco and Planet Fitness have been highlighted as Zacks Bull and Bear of the Day

Cisco and Planet Fitness have been highlighted as Zacks Bull and Bear of the Day

Zacks
SStockStory
CFO Dive
SStockStory
Entrepreneur
Zacks
Zacks
Barrons.com
Simply Wall St.
SStockStory
MMoneywise
SStockStory
EExec Edge
Simply Wall St.
IInsider Monkey