ScreenerHero
HOGHarley-Davidson, Inc.
NYSE · US · Consumer Cyclical · Recreational Vehicles · harley-davidson.com
28.24USD+2.10%Mkt Cap: 2.88B $P/E: 15.37

Harley-Davidson, Inc. manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. …

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Key Statistics

Company
Market Cap2.88B $
Enterprise Value3.92B $
Revenue (TTM)4.24B $
Gross Profit1.34B $
Net Income (TTM)338.74M $
Revenue/Share37.69 USD
Last Price28.24 USD
Fiscal Year EndDec 2025
MR QuarterJun 2026
Employees5.5K
CountryUS
SectorConsumer Cyclical
IndustryRecreational Vehicles
ISINUS4128221086
Valuation
P/E (Trailing)15.37
P/E (Forward)13.92
PEG2.87
EV/EBITDA8.76
EV/Revenue0.92
P/S0.68
P/B0.93
EPS (TTM)1.80
EPS (Forward)1.98
52W Range
17.0979% of range31.25
52W High31.25 USD
52W Low17.09 USD
Profitability
Gross Margin30.02%
Oper. Margin7.24%
EBITDA Margin10.55%
Profit Margin7.57%
ROE10.79%
ROA4.21%
Growth
Revenue Growth-5.90%
Earnings Growth-15.00%
Cash Flow & Leverage
Operating CF568.92M $
CapEx (TTM)153.68M $
FCF Margin2.89%
FCF Yield4.25%
Net Debt1.02B $
Net Debt/EBITDA2.29
Balance Sheet
Debt/Equity0.97
Current Ratio1.90
Quick Ratio1.59
Book Value/Sh29.78 USD
Cash/Share12.33 USD
Dividends
Fwd Div Rate0.7400 USD
Trail. Div Rate0.7350 USD
Div. Yield2.66%
5Y Avg Yield2.06%
Payout Ratio40.83%
Ex-Div DateJun 8, 2026
Pay DateJun 25, 2026
Splits
Last Split2:1
Split DateApr 10, 2000
Analyst Consensus
Rating2.5 (Hold)
Strong BuyBuyHoldSellStr. Sell
Target (Mean)27.64 USD
Upside (mean)-2.1%
Target Range17.00 USD – 33.00 USD
$17.00-2.1% to mean$33.00
# Analysts11
Ownership
Shares Out.104.07M
Float102.94M
Insiders1.18%
Institutions111.90%
Short Interest
Short Ratio6.9d
Short % Float23.81%
Short % Out.17.53%
Shares Short18.25M
Short (prev mo.)17.07M
Technical
SMA 5025.86 (+9.2%)
SMA 20022.87 (+23.5%)
Beta1.29
S&P 52W Chg18.16%
Avg Vol (30d)1.90M
Avg Vol (10d)1.82M
Technical Indicators
RSI (14)58.9
MACD0.4729
MACD Signal0.2976
MACD Hist.+0.1753
BB Upper28.28 USD
BB Middle26.13 USD
BB Lower23.98 USD
BB Width16.42%
ATR (14)1.026 USD
Vol Ratio (20d)0.45x